About Mavrtr
Research-backed ads, in minutes — not days.
Mavrtr replaces 10–20 hours of manual ad research with a single 3-minute workflow built around real customer data — for any Shopify store, your own or a competitor's.
3–5 min
From URL to a ready-to-launch report
5+
Data sources mined per report
20+
Copy variants generated per report
0
Shopify admin permissions required
Why we built it
Most ad campaigns fail at the briefing stage.
Most ecommerce ad campaigns don't fail because the product is wrong. They fail because the messaging doesn't match how real customers think about the problem. The data needed to fix this — customer reviews, forum discussions, competitor ad creative — is all public. It's just buried across dozens of sources, and impractical to read by hand at the scale a paid-ad workflow demands.
Mavrtr was built to close that gap. The platform automates the research a marketer would do by hand if they had unlimited time: catalog analysis, review mining, Reddit pattern recognition, competitor ad-library analysis.
Then it synthesizes the findings into structured outputs — customer avatars, ad angles, platform-native copy — that map directly to a campaign launch.
The result is research-backed ad creative produced in the time it would take to read a single Reddit thread.
What's in a report
Six artifacts per run.
Every Mavrtr report ships the same six pieces. No partials, no upsells to unlock sections.
Customer Avatars
2–3 data-driven buyer profiles built from real review and forum data — with direct quotes, pain points, and messaging recommendations.
Ad Angles
5 ad angles per report, each with a hook (≤14 words), primary text, CTA, target avatar, and marketing framework.
Platform-Native Copy
Ad copy variants formatted for Meta, TikTok, Google, and Pinterest — each tied back to a specific avatar.
Competitor Analysis
Meta Ad Library analysis identifying which hooks and formats competitors have been scaling — the proxy for what's working.
Campaign Strategy
Complete CBO campaign structure with ad set targeting, budget allocation, and creative pairing recommendations.
Gap Analysis
Competitive positioning insights showing where your product wins and where messaging gaps exist.
How we think
Four product principles we won't compromise on.
Real data over assumptions.
Every avatar, hook, and copy variant traces back to a specific source — a review, a forum quote, a competitor ad. If we can't show the receipt, we don't ship the output.
Structured outputs over chat transcripts.
Reports aren't conversations. They're persistent, shareable artifacts — customer avatars with stable IDs, ad angles you can reference across campaigns, exports compatible with Meta Ads Manager.
Transparent about what AI does and doesn't do.
AI is good at synthesizing patterns across thousands of customer touchpoints. It's not good at replacing judgment about which angles to scale. Our reports surface the data; the strategic call is still yours.
Public data is fair game. Private data we don't touch.
Run reports on your own store, on competitors, on stores you don't own — anything with a public Shopify storefront. We never request admin access, API keys, or private feeds.
Get in touch
Real humans, no ticket queue.
For product questions, partnership inquiries, or feedback — the fastest path is in-app support or social. Detailed documentation lives at mavrtr.com/help.
About Mavrtr
What you might want to know
Quick answers on what Mavrtr is, who it's for, and how it works.
Shopify store owners, DTC brands, marketing agencies, and media buyers running paid ads on Meta, TikTok, Google, and Pinterest. It's designed for teams that need research-backed customer avatars, ad copy, and campaign strategy in minutes rather than days.
Given any Shopify store URL, Mavrtr crawls the public catalog, mines reviews from Trustpilot, Amazon, and on-site sources, analyzes competitor Meta Ad Library data, scans Reddit and niche subreddits for unprompted customer language, and synthesizes the findings into customer avatars, ad copy, hooks, and a complete CBO campaign structure.
General-purpose AI tools generate from prompts and training data. Mavrtr conducts live web research as part of every report — pulling real customer language from forums, reviews, and competitor ads — and grounds outputs in that data. The result is research-backed copy tied to a specific store, not generic templates.
Public web sources only: Shopify's public Products API for catalog data, Reddit and niche subreddits for customer discussions, Trustpilot and Amazon for review sentiment, on-site product reviews where available, and the Meta Ad Library for competitor creative analysis. No private data, no Shopify admin access, no API keys required.
No. Mavrtr uses Shopify's public product endpoint — the same one that powers your storefront. We never request your Shopify login, OAuth permissions, or admin API keys. Many users run reports on competitor stores they don't own.
For support and product questions, contact us through the in-app help center or via @mavrtr on Twitter/X and LinkedIn. Detailed product documentation lives at mavrtr.com/help.
Keep reading
Related reading
How the Engine Works
The 5-stage research pipeline that powers every Mavrtr report.
Shopify Ad Research Tool
Turn any Shopify URL into a complete ad research report.
The Mavrtr Blog
Long-form guides on AI ad research, customer insights, and ecommerce growth.
Mavrtr vs ChatGPT
Side-by-side comparison of generic AI vs research-backed ad tooling.